Articles on: How-Tos

Setup your Pouch design in Adobe Illustrator

In this guide, we'll walk through the steps you need to take in Adobe Illustrator to ensure your design file is perfectly read by our system so your design is printed with the highest possible integrity.


  1. Set up your Adobe Illustrator (AI) artboard size.              Get downloadable templates.


Using our Standard Sizes


Stand Up Pouches

Imperial Unit Size

Metric Unit Size

Extra Small

11.5” W x 3.5” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

292.1 mm W x 88.9 HBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Small

14" W x 4" HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

304.7 mm W x 102 HBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Medium

15.5” W x” 6.5” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

393.7mm W x 127 mm HBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Large

18.5” W x 6.5” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

469.9 mm W x 165.1 mm HBleed Left & Right = 10mmBleed Top & Bottom = 0

Extra Large

26” W x 6.5” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

678 mm W x 254 mm HBleed Left & Right = 10mmBleed Top & Bottom = 0

Flat Pouches

Imperial Unit Size

Metric Unit Size

Small

10” W x 3.14” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

254 mm W x 79.76 mm HBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Medium

14” W x 6 ” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

355.6 mm H x 152.4 mm WBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Large

24” W x 7” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

609.6 mm H x 177.8 mmBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0

Mailer

26” W x 10” HBleed Left & Right = .197” ea.Bleed Top & Bottom = 0

660.3 mm H x 254 mmBleed Left & Right = 5mm ea.Bleed Top & Bottom = 0


*Note: these are for the ARTBOARD sizes not the actual end result/physical product.


For non-standard sizes,


Multiply your desired end product height (if it were standing upright on a table, it's the measurement from the table to the top of the pouch) by 2


then add the gusset width (if you're designing for a stand-up pouch.


This calculation will give you your artboard WIDTH. Yes, you read that correctly:


The physical HEIGHT of the pouch * 2 + Gusset = AI artboard WIDTH


The AI artboard HEIGHT is the same as the physical product's WIDTH (if it were standing up on a table, it's the left-to-right dimension.)


2. Add the BLEED settings


Top: 0.0"


Bottom: 0.0"


Left:0.197" (5mm)


Right:0.197" (5mm)


Do not add bleed measurements to the overall document size.


3. Adjust your COLOR settings


Your file must be in CMYK (Process) color, with no RGB or spot colors (except the white ink spot color* [discussed in a later step]).


Path:


File .. Document Color Mode .. CMYK Color


Note: All black must be 100% black (C0, M0, Y0, K100%). Do not use [Registration] or rich black.


4. Outline your TEXT / COPY


Text in your file must be outlined.


Path:


Select .. Object .. All Text Objects Type .. Create Outlines


5. Embed your IMAGES


Linked images in your file must be embedded.


To prevent visible pixelization on the final print, we recommend images be at least 300 PPI.


6. Setup your WHITE LAYER for Clear or Metallic SPECIAL EFFECTS


The White Layer ensures that any design elements have a crisp, vibrant coloration on a non-white material.


This step is highly recommended for those desiring to print on our clear or metallic materials (aka any material other than our white/metalized).


If you plan to place your order through our online checkout experience and upload it through our online editor, you may be able to skip this step. Our online editor will automatically add a white layer to any image or non-black text.


Alternatively, if you are intentionally trying to remove the white layer behind an image or text for a visual/special effect, we recommend going through our quote process rather than the online checkout to ensure we fulfill your packaging vision.


*White Ink Spot Color


Use only the magenta spot color swatch named "Standard White" in this layer.


Magenta in this layer represents the white ink printed under your artwork to create solid colors on clear or metalized film.


  • Create a new layer on top called "Standard White"
  • Create a new Spot Color, 100M% and call it Standard White
  • Create a rectangle the size of the whole design including the bleed
  • Assign the new spot color to the rectangle
  • Go to: Attributes and enable the Overprint Fill check box


Artwork in areas with no white ink will have special effects.


On clear film, transparent areas in this layer represent transparent windows. In the artwork layer, colors in those areas will be translucent instead of solid.


On metalized film, transparent areas in this layer represent metallic silver. In the artwork layer, colors in those areas will be metallic instead of solid. If you want this metallic effect with colors and images, please go through our quoting process rather than our online checkout.


Create the shapes you want to be transparent/silver areas, select them and the magenta shape underneath, then create a compound path. Object+ Compound Path + Make


7. Perform your FINAL PDF setup


  • Turn off all non-printing layers
  • (templates, printer's marks, etc.)
  • File .. Save As ... .. Adobe PDF
  • If printing on clear or metallic, go to Print / Advanced / Overprints and select "Preserve" and uncheck Discard White Overprint


8. Preview your work


To view the overprint in Acrobat:

Edit > Preferences > Page Display > Use Overprint Preview / set to Automatic


After all of that hard work, your designs are ready for production! Great job.

Updated on: 06/03/2026

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